Designed by Vernon Adams
Sigmar is a casual, display specific webfont. It's design is based upon various fonts found in mid twentieth century pulp magazine advertising. It's an improved version of Sigmar One, whose small caps have been replaced by basic lower cases, for the Summer of Type in 2023.
To contribute, see github.com/googlefonts/sigmarone.
Vernon practiced typeface design from 2007 to 2014. A lifelong artist, during this time he eagerly explored designing type for the cloud-based era. His work spans all genres, from lively script faces to workhorse text families and operating system UI. Vernon graduated with an MA in Typeface Design from the University of Reading and lives in California. His designs are mostly published as open source Google Fonts and his favorite projects include Oxygen Mono, Monda, and Bowlby One. Follow his story at www.sansoxygen.com.
When you have some text, how can you choose a typeface? Many people—professional designers included—go through an app’s font menu until we find one we like. But the aim of this Google Fonts Knowledge module is to show that there are many considerations that can improve our type choices. By setting some useful constraints to aid our type selection, we can also develop a critical eye for analyzing type along the way.
Choosing web fonts: A beginner's all-in-one guide
A checklist for choosing type
Emotive considerations for choosing typefaces
Choosing reliable typefaces
Exploring typefaces with multiple weights or grades
Exploring width in type
Choosing typefaces that have optical sizes
Pairing typefaces
Pairing typefaces within a family & superfamily
Pairing typefaces by the same type designer or type foundry
Pairing typefaces using the font matrix
Exploring x-height & the em square
Adding fonts to Google Docs and Slides
