Designed by Familjen STHLM AB
Familjen Grotesk is a sans serif typeface with a contemporary appearance intended for both text and display. Large notches known as "ink traps" add style to headlines and clarity to small size text. The large x-height, closed apertures and sturdy upper-case letters relate to the grotesque subgenre of sans serifs.
To contribute, see github.com/Familjen-Sthlm/Familjen-Grotesk.
Familjen is an advertising and design-bureau located in Stockholm, Sweden.
When you have some text, how can you choose a typeface? Many people—professional designers included—go through an app’s font menu until we find one we like. But the aim of this Google Fonts Knowledge module is to show that there are many considerations that can improve our type choices. By setting some useful constraints to aid our type selection, we can also develop a critical eye for analyzing type along the way.
Choosing web fonts: A beginner's all-in-one guide
A checklist for choosing type
Emotive considerations for choosing typefaces
Choosing reliable typefaces
Exploring typefaces with multiple weights or grades
Exploring width in type
Choosing typefaces that have optical sizes
Pairing typefaces
Pairing typefaces within a family & superfamily
Pairing typefaces by the same type designer or type foundry
Pairing typefaces using the font matrix
Exploring x-height & the em square
Adding fonts to Google Docs and Slides
